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Startup, Investment, Networking

Opening New Avenues for Startup Investment in Busan

Published: 2026-06-01

StartupInvestmentNetworkingInnovationKorea

The ‘The PITCH in Busan’ event provides local startups with invaluable IR opportunities, driving growth in the startup ecosystem. South Korea’s venture capital investments reached $5.5 billion in 2022, reflecting a 23% increase year-on-year.

Market Data and Growth Outlook

South Korea’s startup ecosystem is rapidly expanding, bolstered by government support, increasing venture capital investments, and a rising interest in technological innovations. Particularly in the Southeast region, startups focused on IT, financial services, and health tech are gaining traction. In 2022, domestic venture capital investments totaled approximately $5.5 billion, marking a year-on-year growth of around 23%.

The PITCH in Busan: A Practical Investment Connection

On the 29th of last month, the ‘The PITCH in Busan’ event took place at the Blueport cultural complex in Busan, bringing together eight startups from the Southeast region to connect with potential investors. Organized by the Korea Startup Forum and supported by the Asan Nanum Foundation, this event was designed to provide early-stage startups with real-world IR opportunities and foster exchanges between entrepreneurs and ecosystem experts. This platform serves as a critical bridge for startups to engage directly with investors.

Competitive Landscape: Who Are the Key Players?

In South Korea’s startup ecosystem, notable companies like Toss and Dunamu are capturing significant investor attention. Toss secured $410 million in funding in 2021, achieving a valuation of $7.4 billion, while Dunamu operates the cryptocurrency exchange Upbit and boasts a valuation of $5 billion. These successes illustrate the potential for innovation-driven growth in the local market.

The startup arena is particularly vibrant in sectors like fintech, e-commerce, and health tech. The pandemic-induced demand for online services has provided startups a unique opportunity to innovate. Additionally, emerging technologies such as AI, blockchain, and green tech are gaining traction, further diversifying the landscape.

Founder Action Items: Seize More Opportunities

Participating in events like ‘The PITCH in Busan’ offers founders not just a chance for investment but also invaluable networking and mentoring opportunities. Founders should leverage these platforms to refine their business models and receive constructive feedback from investors. Preparing thoroughly for real-world IR presentations can significantly enhance their propositions and increase the likelihood of securing funding.

Such initiatives help strengthen the startup environment in Korea and contribute to enhancing competitiveness in the global market.