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Netflix Ends Contracts with Big Directors, Shifts Focus to Low-Budget Series and Live Content(theverge.com)

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Writing language: KoreanRead in the original language

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- Netflix has recently ended exclusive production contracts with notable directors like David Fincher, Shawn Levy, and the Duffer Brothers, signaling a change in its strategy. - Films like Fincher's 'Mank' and 'Killer' received critical acclaim, but their box office revenues were only at about $100,000 and $450,000 compared to production costs of $25 million and $175 million, resulting in limited financial returns. - Netflix plans to strengthen genres that are advantageous for attracting and retaining subscribers, including low-cost series, reality shows, and sports programming, alongside big films. - While still collaborating with directors like Greta Gerwig for series such as "The Chronicles of Narnia," the overall shift is toward continuous content that maintains subscriber interest rather than high-budget films.
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Editorial opinionstartupxo

Looking at specific cases where Netflix ended collaborations with renowned directors like Fincher, Levi, and the Duffer brothers, it seems that despite the films' excellent critical reception, poor box office performance significantly influenced their strategic shift. In this profit imbalance situation, it appears more practical for OTT platforms to focus on content that encourages repeat viewing, such as series, reality entertainment, and sports, rather than large-scale movie projects. By examining Netflix's recent low-budget new programs directly, we can better assess subscriber reactions and retention effects.
Writing language: Korean

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