Wired Company prepares to enter Japan by automating everything from influencer matching to online store operations and settlements(wowtale.net)
Writing language: KoreanRead in the original language
Plain summary
- Wiredy uses AI to recommend influencers suited to a brand's products and shows projected sales volume in advance. Once a sale is arranged, the system handles everything from setting up an online store to orders, delivery, customer service and settlements.
- According to the company, it was trained on more than 20,000 actual group-buy transactions accumulated over 8 years. Its projected revenue error rate is reportedly about 15%, lower than manual forecasts by managers with at least 5 years of experience (about 20%).
- In 2025, the service's transaction volume was 33.6 billion won, and revenue was 29.2 billion won. It officially opened a dedicated online store in May 2026 and began charging for it in July. It has worked with 2,000 brands so far.
- It has secured a database of about 130,000 Japanese influencers and is running campaigns with Korean brands. It plans to launch an AI agent for Japan in 2027, then expand to the US, Taiwan and Singapore.
Editorial opinion
O: If you're a marketer at a small or mid-sized beauty brand running group buys through KakaoTalk and Excel, it's worth picking the step in influencer matching and settlement that takes the most manual work and comparing it with what this service covers.
X: Keep in mind that the expected sales error rate of about 15% and the AI recommendation adoption rate of about 91% are figures given by the company's CEO, and the original text does not mention any external verification.
Writing language: Korean
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와우테일 ↗ / Published by source
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