Find XO: The Fusion of PR and Investment, A New Formula for Scale-up (venturesquare.net)
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- Tech PR company Teamcookie and accelerator Maum Investment have signed a business agreement to support startup growth.
- The idea of preparing investment presentations and external publicity together is welcome.
- For early-stage teams, it seems important to first check if the promises made to investors and customers match before increasing media exposure.
- The more you loudly promote unverified achievements in your product, the greater the burden of explanation later becomes.